Monster Tree Service on Entrepreneur

Daniel Schrodt of Monster Tree was recently featured in an article on Entrepreneur.com. The article focuses on baby boomer franchisees. The best part of being a baby boomer in franchising? According to our very own Daniel Schrodt, you learn to wait. Plus, you know what you're passionate about. Click here to read the entire article or begin below.


"Franchise Players: Don't Jump at the First Franchise You Like"
By Kate Taylor

The best part of being a baby boomer in franchising? According to Monster Tree franchisee Daniel Schodt, you learn how to wait. Instead of just jumping at the first franchise that you encounter, you have a developed eye for marketing and branding. Plus, you know what you're passionate about. For Schrodt, that was working with nature. Here's what he's learned as a Monster Tree Service Franchisee.

Name: Daniel Schrodt

Franchise Owned: Monster Tree Service of Cleveland

How long have you owned the franchise? Since November of 2013

Why franchising? The financial risk of starting a new small business is minimized by the proven business model, branding and standardized marketing approach of a franchise.

What were you doing before you became a franchise owner? Prior to owning my own franchise, I had been part of management and a consultant for a private equity group in the forestry, horticultural and retail gardening for approximately 20 years.

Why did you choose this particular franchise? Monster Tree Service is in a business which I knew I would enjoy due to my past experience and they have a solid business model with a strong focus on marketing.

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Click here to read the entire article.

From the ground up: Harsh winter damages trees

We found this great article on thegazette.com that looks at the effect winter will have on your trees and garden. Click here to read or begin below.


"From the ground up: Harsh winter damages trees"
By Lisa Slattery

Winter isn't giving up easily this year, but we know spring will come --eventually-- and with it may come signs of damaged trees and shrubs. Temperature drops to minus 20 degrees is cold enough to leave behind some fruit tree species that may have adverse effects from this winter's extreme cold are peach and sweet cherry trees. Iowa gardeners should expect poor cops on peaches and sweet cherries this summer. Peach trees are not reliable cold hardy in much of Iowa and temps below minus 18 will destroy flower buds on peach trees, while temps of minus 25 or below may destroy the peach trees themselves.

Click here to read the entire article.